Jason Potash’s Blog

Today, I want to share with you
some words of wisdom that were
passed down to me several
years ago.

It has to do with using a strategic
“F-YOU” battleplan to finally get
you out of the ratrace (like it
did for me).

Wait… don’t be offended so
quickly until you read what
this is all about.

The information below could finally help you to get out of the rat race (like it did for me). Most of the emails that you receive every day are filled with the latest strategies to make you more money online, get more traffic, help you create a killer product, etc.

Yes, these are all important pieces of the puzzle when building your online business.

However, what few people ever talk about is how to move things to the next level.

Ok, let me set the stage here…

I know that the majority of my subscribers (perhaps including you) are still working a  9-to-5 job.

Yes, it sucks.

I have been there too.

Most of you are probably dabbling in various projects like Pay-Per-Click ads, affiliate marketing, building websites for AdSense, creating a niche product, etc.

And what will inevitably happen is that something will eventually click. For example, you may hit a home run running Google PPC ads, you may see some steady growth and then focus more of your efforts on what is working.

Before you know it, you are making a few hundred dollars per month.

Sure, nothing to dance in the streets about. BUT… that few hundred dollars can quickly turn into a couple of thousand dollars per month.

Yes, it takes some persistence and some hard effort… but, persistence is usually rewarded.

So, let’s suppose that you are making $2K per month with your online business. Now what?

Should you quit your job?

Hell no.

Can you really support yourself (not to mention your family) on a measly 2 grand per month.

Probably not.

Unless, your “home” can be pulled behind a pick-up truck.

Unfortunately, I have witnessed several people jump the gun and quit their jobs before really having all their ducks in a row.

And in 90% of cases, it ends up the same…

A complete train wreck!

That’s why I want to talk to you today about setting up an “F-YOU” account.

What the heck is an F-YOU account you ask?

Before I revel everything, let me quickly set the stage about how I learned this powerful “job terminator” strategy.

Back in 2001, I attended one of my first Internet Marketing seminars. If you’ve ever been to a seminar, you know how invaluable those late night chats can be.

I was still working a job at the time and took 3 days vacation so I could attend this event.

During the last night of the seminar, I ended up chatting with a few guys from Australia in the hotel lobby (these guys were millionaires, who made a fortune offline).

One of them (Jason Hak was his name if I recall) wanted to smoke a cigar, so the conversation moved outdoors.

We chatted for hours. It was both fascinating and awesome. Funny enough, our discussion was about everything but marketing and business.

We talked about life, leisure, family, travel, surviving bankruptcy, and finance.

This late night chat went on so long that I actually did not go to sleep. I had to leave for the airport at 6:00 AM, so I just packed my suitcase and called a cab (true story, not a marketing fairytale).

Anyway… back to the story.

During our 4 hour (at least) marathon discussion, one point has remained stuck in my mind for the past 6+ years.

It’s about setting up and ”F-YOU account”.

Here’s how it works.

Most of you reading this have aspirations of eventually quitting your job — to spend more time with family, traveling, and doing what you truly love.

The problem is… most of us don’t plan for success. Or, we don’t plan properly for success.

That’s why (starting TODAY) you need to start an F-YOU account.

Go to your local bank and open a new bank account.

Sure, it might cost you an extra $10 per month in service charges. Who cares. Just go and do it.

Starting this week, I want you to put a few dollars aside every week and deposit the funds into this account.

If you get a commission check for $24.18 from ClickBank, go and deposit it into your new bank account.

If you can afford to take $50, $100, $300 or more from every paycheck, go and put that money directly into your new bank account.

What you are doing here is building up a cash reserve.

Your goal?

To stockpile enough funds that equals three months of your current salary.

If you are clearing $3K per month right now, you want to aim for $9K. You get the idea…

It might take you several months to get there, but that’s the whole idea.

YOU NEED TO START DOING THIS NOW.

Why?

The reason is simple.

When that day comes (and you know it will), when you start to make a couple of thousand dollars online, when is the right time to quit your job?

As I mentioned earlier, $2K per month cannot support a typical family.

However, if you have a nice “safety” reserve of $9K, plus your $2K per month online income, doesn’t this give you a bit more confidence to jump into your online business full time?

And that’s why it’s called an F-YOU account.

This is your way to plan ahead, so that someday you can say “F-YOU” to your boss and “F-YOU” to that crappy job that you loathe, zaps your energy and robs you of the majority of your waking hours (including precious time spent away from your family).

This is EXACTLY what I did.

When I quit my job back in 2002, I was ready. I was financially prepared. My online business was making steady money… and I knew I could do more.

Once I started to devote 100% of my efforts to my online business (instead of a few hours per night at 12 in the morning), the progress was immediate.

Yes, it was stressful (even downright scary). Even though I had an F-YOU account, I fought like hell to grow my business and survive.

I could not, WOULD NOT, let my family down. I had to succeed. They deserved it as much as I did. PLUS, I was not going back to that hell-hole of a job. They would have to drag me back kicking and screaming — and NOT without a fight!

But, worse case scenario… if everything failed, I would surely know it with 60 days.

At that point, I could start looking for another job to avoid living off credit cards, lines of credit, loans from Dad, etc. (all of which is a bad thing to do).

What is the next step?

Once you are self employed full-time, your business is growing and cashflow is steady, then…

Say F-YOU to your bank.

Pays those damn loans off.

Say F-YOU to Visa, MC, Amex. Pay those cards off – you don’t need to be paying them 18% interest per month.

Say F-YOU to your mortgage. Get that thing paid down as fast as you can.

You see, the F-YOU attitude is helpful throughout your lifecycle as an online entrepreneur.

Having your own business is all about freedom (lifestyle freedom, employment freedom, financial freedom…).

Having the freedom to do what you want, whenever you want. While also having the control to determine your own destiny.

I hope you have found this information to be of help. Don’t be like most people and forget all about this within the next 3 days.

Put a big note on your desk right now that says, “Start F-YOU account”.

Your colleagues will have no idea what this means.

And, all the while, you’ll be the one laughing each new day as you prepare for that glorious moment when you walk into the boss’s office and say those magic two words:

I QUIT!

For the past seven months, I have been working on a secret project.

Codename = Project DDC

I wanted to give you a jumpstart
on Project DDC that is set to launch
next week on Tuesday, Sept 18th.

And before you say…

“Ohhh no… not ANOTHER product launch!”

Keeping reading.

This is different. WAY different.

You see, this isn’t a new product.

It’s about a new (fre.e) website/service.

Those of you who take advantage of this (immediately) stand to make some serious auto-pilot commissions every month.

I know… that might sound borderline “hypey” but once you see what I have planned, you’ll understand why I am so excited about this (and I think you will be too).

I am pleased to announce the upcoming launch of Project DDC. ‘DDC’ actually stands for DealDotCom.

What is DealDotCom?

Basically, the website will feature a new product, a new killer deal, everyday — that’s 365 products per year!

The concept is similar to the MEGA popular woot.com. We have negotiated some amazing deals on the top Internet Marketing software, ebooks, scripts, resell rights products and much more.

What’s in it for you?

Well, you’ll get your hands on some great deals. But even better than that…

You get PAID on two levels (35% tier-1, 15% tier-2), when you refer someone to DealDotCom and they buy something.

And due to the nature of our custom affiliate tracking system, those who get in early will have a massive advantage over others.

Before you forget or get distracted, go visit this *private* page right now to get more info and sign up for an account:

http://www.dealdotcom.com/home

Note: If you visit the DealDotCom.com homepage, you will see a message that the doors are currently closed.

You are getting a backstage pass to get in early, tell all your friends about DDC and profit

P.S. - Many of the top Internet Marketers are planning to promote DealDotCom in the next few days. Here is your chance to beat them all and ‘lock in’ your referrals by jumping on this right now.

Once you have signed up, if you need some sample email or blog copy, please go here:

http://www.joltinc.com/deal/emails.html

P.P.S. - Even if you have no interest in DealDotCom, just for laughs, go and read the “welcome” page below. As you will see, the tone, languge and approach is totally opposite from anything else you have seen in this market

http://www.dealdotcom.com/home

Jason Potash
Co-founder of DealDotCom

I know. It’s been a while since you’ve heard from me.

You often hear the “experts”
preach that you need to
mail your list at least once per
week.

Heck, some marketers pound
their list on a daily basis.

Not me.

I haven’t sent an email out in
months and it’s the best
damn thing I have done (for me and my family) in years.

Why?

It’s about my 6 year old son, Cole.

More importantly, about something he said to me a few months back. I only wish that he spoke these words a year ago. You’ll understand why in just a second…

Sidenote: Yesterday (Sept 4th), Cole started 1st grade (which reminded me to email you today). It’s an amazing experience watching your child grow up right before your eyes.

You see, over the past few years, I have worked my ass off building my online business. It’s the stuff that nobody wants to talk about. The *ugly* side of succeeding online.

….. That’s right, whether you want to admit it or not, only those who are *hungry* enough and willing to make extreme sacrifices — and step up their game — are the ones who really succeed.

Others, continue to whine and mope around, forever complaining that nothing works… while they continue to “work hard” and spend a mere 2 hours per week building their online business.

2 hours per week?

Two words… Good Luck!

Anyway, back to the story…

I completely admit. I have always been a workaholic.

Ok, there. I said it.

But, when you truly enjoy what you do, it never really feels like “work”, right?

It seems more like a hobby or something that you really enjoy… like sailing, playing guitar, scrapbooking… or whatever it is that puts a smile on your face.

And being a workaholic, is a very dangerous thing.

Whether you choose to admit it or not, there is a high probability that YOU TOO are also a workaholic.

You might even be a workaholic in denial — the worst kind there is.

After all, you’ve gotta be a little obsessed and hyper-driven to be involved in Internet Marketing.

The “Lazy Internet Marketer” is a fallacy. Don’t believe it. Most folks I know who claim to be “lazy” are extremely hard workers.

It’s just that they choose to goof off every now and then, and if given the choice, will avoid doing work.

But, when the heat is on, they step-it-up and often put in 16 hour days (back-to-back) without complaining.

Yes, that includes yours truly as well.

Quote: It’s been said that successful people are
willing to do what unsuccessful people are not willing to do.

Which best describes you?

So, given that I am a workaholic who loves what I do, and is self-driven to succeed, it’s no wonder that I have also suffered from a severe case of tunnel vision.

Tunnel vision in my business?

No. That kind of channeled focus in any business would be a GOOD thing.

I am talking about living my life with tunnel vision.

That’s a bad thing. Here’s why…

A few months ago my wife, Alisa, and I decided to take our 3 kids for a 2-night trip to a water park resort called Great Wolf Lodge (highly recommended).

The kids were really excited. I must admit (being a big kid myself), so was I. It was long overdue.

We packed the kids in the car, drove 2.5 hours and finally got into the room and unpacked.

As we all sat on the bed and munched on some snacks, my son (Cole) said something that hit me like an emotional medicine ball to the chest.

In fact, I got all choked up after reflecting and truly understanding the meaning of his words…

As we continued to munch on our snacks, Cole looked around the room and then in a soft tone said,

“Daddy… where is your computer? Don’t you have to go work now?”

When I responded that I was not going to work today, tomorrow… or the next day, and that my computer (laptop) was at home, I saw Cole’s face light up like a kid on Christmas morning. Then he gave me a great big hug that truly spoke a thousand words.

I think he almost didn’t believe me because my past behaviour was a pretty clear indication of what was to come, because…

Daddy is plugged into the Internet 24/7

If you are a parent, you already know how clever your kids are. They pick up on these things real fast.

What you say (or don’t say), your actions, your expressions, your tone… they absorb it ALL.

Little did I know that right before my eyes, my kids were being conditioned to expect that I was working 7 days a week, without breaks.

Is this the kind of life that I wanted for my kids, my family and myself? Is this the role model that I wanted to portray?

Of course not.

Now, don’t get me wrong… I don’t regret working my tail off over the past few years to build my business and provide for my family. I have been extremely blessed in all aspects of my life — family, marriage, finance, health, security, etc.

But, what Cole taught me is that to you need to know when to pull back and hit the pause button. You need to have a balance between work and family.

As entrepreneurs, we are often so self-driven and motivated to “do more”, to reach an even higher level of success, that we suffer from “tunnel vision” as I explained earlier.

It reminds me of that song by Cat Stevens, “Cats In The Cradle”. If you are not familiar with it, I suggest you Google the lyrics and read them word-for-word.

Here’s the short version of the song: Dad is too busy working 24/7 and has no time for his son. Dad grows old, son grows up and starts a family of his own, then has no time for his Dad.

That really sucks.

Let me clarify something before I wrap this story up… it’s not that I don’t spend time with my kids. I wasn’t spending enough QUALITY time with them.

Quality Time = going on vacations for 3-7 days, camping, hangout out in a playground for 3 hours giggling and playing tag, splashing around in pools, having water gun fights (where you let your kids win) THAT is my definition of quality time. Grabbing a quick family dinner at McDonald’s or watching a family movie on Friday night is NOT my true definition of quality time.

Oh, and one more thing… in my world, quality time with family = no checking email (I know… it only takes a minute), no access to the Internet, limited cell phone access (I now instruct my staff to only call me if there is a real emergency. As a result, I rarely get any calls).

My question to you is… how MUCH quality time are you spending with your kids? Be honest. If you don’t have kids yet, then this also relates to your spouse or significant other.

Is your online business (or the pursuit of it) slowly consuming all your free time and quality family time without you even realizing it — causing you to lose focus of that important “balance” that I mentioned in the previous few paragraphs?

It took me a couple of years to wake up and smell the roses. And even worse, a 6 year old had to literally *slap* me upside the head to put things in perspective and spell it out for me.

That’s why you haven’t heard from me in a few months.

I’ve been too busy playing catch up with my family, enjoying every minute of Summer and spending as much time (offline) as possible with my kids.

Sure, the is plenty of work to do and catch up on. But, the memories I created for my kids this Summer will be cherished for a lifetime. I have enriched their lives. Even though, they didn’t say the words, I know what they are thinking…

“Hurray! Daddy’s back!”

And that is something you canNOT put a price on.

But, I haven’t been goofing off all Summer long. My staff and I still managed to put together a few new exciting projects for you.

And now that the kids are back in school, it’s time to dig in and catch up on some work.

Best of all, the first “product” you’ll hear about from me is free. Actually, it is more of a service than product.

It’s a really cool concept and everyone who I have shared it with is doing back flips over it (I’m being serious here).

You’ll see, once I give you the scoop in another week or so. As a valued subscriber of mine, you will be the first to hear about it, use it and profit from it… and it won’t cost you a dime.

Talk to you soon… for real this time

P.S. - If this post has inspired you, go give your kid(s) a big hug. Or better yet, work a half-day sometime this week, take them to the zoo, Chuck E. Cheese, or bike riding. They deserve to know just how much you love them and appreciate them.

Jason Potash